Digital Marketing
Become a Expert & Specialization in Digital Marketing
Duration: 500 Hrs
100% Placement Assistance | 1000+ Hiring Partners
4.5/5
1241 Learners Enrolled
Secure job in 3 Months With Digital Marketing
Upskill & Grow in Your Career with Digital Marketing
About Digital Marketing
Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages as a marketing channel. Essentially, if a marketing campaign involves digital communication, it’s digital marketing.
Key Training Features of Digital Marketing
500 Hrs Of Training
LIVE mentoring & Doubt clarification sessions
LMS Access & Complete Course Material
100+ assignments
25 Hrs aptitude and logical reasoning
Interview preparation & Placement assistance
1 lakh rupees worth Free Tools
100% Money Back Guarantee
No questions asked refund*
Drop an email on refund@rooman.net within 7 days of the batch start date.
Training Overview
Hand on Practical Training
100% Practical Oriented Training
Complete Job Assistance
1000+ Hiring Partners
10+ Years Experienced Trainers
80:20 Training Sessions
Complete Training on Live Projects
Extensive in-depth learning
High Focus on Lead Generation
18+ Certifications
One Year Support
Backup Classes
Individual Doubt Clearing Sessions
LMS Access
Easy EMI’s option
100% Fees Refund*
Tools We Teach
Previous
Next
Digital Marketing Certifications
Bing Ads Certification
Google Ads Measurement Certification
Google Ads Video Certification
Google Analytics Certification
Google Adwords Mobile Certification
Google My Business Basics
Google Ads Search Certification
Hootsuite Social Media Certification
HubSpot Content Marketing Certification
HubSpot Digital Marketing Certification
HubSpot Email Marketing
HubSpot Inbound Marketing Certification
HubSpot SEO Certification
HubSpot Social Media Certification
SEMrush SEO Certification
Google Shopping Ads Certification
YouTube Channel Growth Certification
Who can take this Digital Marketing Training
Students
Students from any background, who are studying or already graduated can learn Digital marketing.
Working Professionals
Any working professionals who want to enhance their career or who want to switch their career can opt-in for Digital marketing Training.
Bloggers/Entrepreneurs
Bloggers who want to earn money from online & Entrepreneurs who want to take their business online can learn Digital marketing.
Benefits of a Digital Marketing Career
Digital Marketing Expert
Maximum
Rs. 12 L
Average
Rs. 8.5 L
Minimum
Rs. 5.5 L
Annual Salary
Hiring Companies
Get Premium Digital Marketing Tools worth 1 Lakh for every participant
Training Options
Live-Online
Duration: 500 Hrs
Limited Time - Hurry up!
- Live-Online Instructor Led Training
- 100+ lab assignments & Quizzes
- 24/7 Lab access on Rooman Cloud Lab
- Labs Designed & Mentorship support by Industry Experts
- 5 capstone projects
- Live-Online sessions with Industry Experts & Subject Matter Expert from Rooman
- Access to Recorded Session of Live-Online Classes available 24/7
- Industry Recognized Course Completion Certificate
- Interview Preparation & Placement Support
Classroom Based
Duration: 500 Hrs
Limited Time - Hurry up!
- In-Person Classroom based Training conducted by Subject Matter Expert & Facilitated by Technical Mentors
- Flexibility to attend classes at any of our 50+ Centers PAN India
- Hands-on experience at our state-of-the-art Lab
- 100+ lab assignments & Quizzes
- 24/7 Lab access on Rooman Cloud Lab
- Labs Designed & Mentorship support by Industry Experts
- 5 Capstone & 1 real-world project
- Exclusive sessions with Industry & Subject Matter Expert
- Access to Recorded Session of Live-Online Classes available 24/7
- Industry Recognized Course Completion Certificate
- Interview Preparation & Placement Support
- Access to Campus Placement drives
- 1 year access to our LMS
Course Outline
- What is Digital Marketing
- Marketing v/s Sales
- Marketing Mix and 4 Ps
- Inbound vs Outbound Marketing
- Content Marketing
- Understanding Traffic
- Understanding Leads
- Strategic Flow for Marketing Activities
- Profiles and Pages
- Business Categories
- Getting Assets Ready
- Creating Facebook Pages
- Page Info and Settings
- Facebook Page Custom URL
- Invite Page Likes
- Featured Video
- Pin Post and Highlights
- Scheduling Posts
- Facebook Events
- Reply and Message
- Facebook Insights Reports
- Competitor’s Facebook Page
- Ban User on Facebook Page
- Connect with Twitter
- WWW
- Domains
- Buying a Domain
- Website Language & Technology
- Core Objective of Website and Flow
- One Page Website
- Strategic Design of Home Page
- Strategic Design of Products & Services Page
- Strategic Design of Pricing Page
- Portfolio, Gallery and Contact Us Page
- Call to Action (Real Engagement Happens)
- Designing Other Pages
- SEO Overview
- Google Analytics Tracking Code
- Website Auditing
- Designing WordPress Website
- Facebook Business Manager
- People, Pages and Roles
- Ad Accounts Configurations
- Ad Agencies and Assigning
- Shared Login for FB Business A/c
- Power Editor – Most Advance
- Email Targeting on Facebook
- Facebook Offers
- CTA on Page
- Posts for Location
- Save Time with Third Party Tools
- Case Studies
- Practical Examples
- Organic v/s Paid
- Defining Ad Objective
- Performance Matrix
- Ad Components
- Designing Creative Image
- Facebook Ad Structure
- Setting Up Facebook Ad Account
- Create Ad – Targeting
- Create Ad – Budgeting
- Create Ad – Creative
- Content and CTA
- Boosting Page Posts
- Page Promotion
- Video Promotion
- Similar Ads and Audiences
- Tracking Pixels Code
- Remarketing – Website Visitors
- Custom Audiences – Look Alike
- Custom Audience – Saved Group
- Managing and Editing Ads
- Ad Reports and Ad Insights
- Billing and Account
- Understanding AdWords
- Google Ad Types
- Pricing Models
- PPC Cost Formula
- Ad Page Rank
- Billing and Payments
- AdWords User Interface
- Keyword Planning
- Keywords Control
- Creating Ad Campaigns
- Creating Text Ads
- Creating Ad Groups
- Bidding Strategy for CPC
- Practical Examples
- PPC, CPM, CPA
- Other Measuring Tools
- Bidding Strategy on Location
- Bidding Strategy on Schedule
- Bidding Strategy on Devices
- Conversion Tracking Code
- Designing Image Ads
- Creating Animated Ads
- Examples on Animated Ads
- Creating Video Ads
- YouTube Video Promotion
- Hi-Jack Competitor’s Video Audience
- Practical Examples
- Video Flow
- Google Pages for YouTube Channel
- Verify Channel
- Webmaster Tool & Adding Asset
- Associated Website Linking
- Custom Channel URL
- Channel ART
- Channel Links
- Channel Keywords
- Branding Watermark
- Featured Contents on Channel
- Channel Main Trailer
- Uploading Videos
- Uploading Defaults
- Creator Library
- Practical Examples
- Remarketing Strategies
- Remarketing Rules
- Remarketing Tracking Code
- Linking Google Analytics
- Designing Remarketing Images
- Shared Budget
- GWD Software
- Channel Navigation
- Video Thumbnail
- CTA and Annotation
- CTA and Extron
- CTA and Cards for Mobile
- Redirect Traffic to Website
- Post Upload Enhancements
- Live Broadcasting
- Managing Playlists
- Managing Comments
- Managing Messages
- Monetization with AdSense
- Paid YouTube Channel
- Channel Analytics
- Real Time Analytics
- How to make videos
- Camera Angles
- Setting up Lightings
- Shooting Techniques
- Editing Videos
- Editing Audio
- Background Music
- White Board Animation
- Publishing HD Videos
- On Hands Training on Video
- Editing Software
- Practical Examples
- Creating Animated Contents
- Email Machine & The Strategy
- Email Frequency
- Why People Don’t Buy
- The Fuel & Value
- Triggers in Email using 4Ps
- Sequence of Email Triggers
- Email Example & Topic
- Email Example & Intro
- Email Example & Product
- Email Example – Secondary Value
- Email Example – Fear
- Email Example & Regret
- Email Example & Ask for Sales
- Email Example & Reinforcement
- Email Example & Offers Announcements
- Email Example & Urgency
- Email Example & Cross Sales
- Email Example & Re-Engagement
- Email Example & Buyer vs Consumer
- Email Software and Tools
- Importing Email Lists
- Planning Email Campaign
- Email Templates and Designs
- Sending HTML Email Campaigns
- Web Forms Lead Importing
- Integrating Landing Page Forms
- Campaign Reports and Insights
- Segmentation Strategy
- Segmentation Lists
- Auto-Responder Series
- Triggering Auto & Responder Emails
- Auto Responder Actions
- Marketing Automation Tools
- Email Campaigns
- Email Autoresponder
- SMS Autoresponder
- Creating Landing Page
- Landing Page CTA
- Lead Generation Strategy
- Capturing Leads from Sources
- Website Widgets
- Lead and List Management
- CRM Integration
- Sales Integration
- Products Integration
- Business Reporting
- Lead Source Link Building
- Lead Tracking Features
- Web Hooks and Connectors
- Complete Automation Strategy
- eCommerce Business
- Planning eCommerce Website
- Product Placements
- Product Grouping
- Promoting eCommerce Website
- Remarketing Products
- Understanding Coupon System
- Appointing Affiliates for Products
- Cross/Up/Down Selling
- Payment Gateway in India
- Application and Documentation
- Collecting Online Payment
- Web Store using Payment Gateway
- Web Fronts using Payment Gateway
- Invoice Payments through Emails
- SMS Invoice Payments
- Integrating Payment Gateway
- Payment Links and its Promotion
- Affiliates for Payment Links
- Re-Marketing Flow
- Email Re-Marketing Strategy
- Segmentation Re-Marketing Strategy
- Facebook Re-Marketing
- Google AdWords Re-Marketing
- Marketing Machine Bucket Filling
- Dynamic Re-Marketing for eCommerce
- Pixeling and Tracking Cycle
- Video Re-Marketing
- Custom Audience Re-Marketing
- Engagement Re-Marketing
Request more information?
Download Course Details
Training Location :
Rajajinagar, 2nd Block Head Office
Rooman Certification & Quality Assurance
Student Testimonials
Digital Marketing Training FAQ's
Digital Marketing course doesn’t require any qualification. Anyone with minimum knowledge of computer and internet can learn Digital Marketing.
Yes, we provide an internship opportunity for all the students who are willing to do expose themselves to Digital Marketing Domain.
Along with Hand-on practical on various modules, it will take min 3 months to learn Digital Marketing
- Yes, some organizations will help you to complete Digital Marketing Training in 20 days in Fast Track way by skipping maximum part of particles and completing the course with theory part. We strongly recommend any candidate to go with complete practical as the Digital Marketing domain requires more practical knowledge
Absolutely Yes, it’s a completely paid internship and you will be rewarded with the industry best Digital marketing Internship Certificate from Rooman Technologies
Yes, throughout the course, you’re going to do Live practical along with paid tools like SEMRUSH, WOORANK, SPYFU, MOZ, RANK TANK, WORD AI, WORD TRACKER, AHREFS, ELEMENTOR, CLICK FUNNELS, MAIL CHIMP, WISH POND, HUBSPOT and many more.
Yes, we provide Job assistance for all the students who complete this Digital Marketing Training Programme.
You need to complete Industry Recommended certifications before applying for any Job. These certifications not only add weight to your resume but also help people to hire you for their freelancing works. We help every student to complete at least 10 certifications during the training program. You will get a Course Completion Certification from Rooman Technologies along with these Certifications.
Yes, we will provide 1-year assistance post-training. You can connect with the trainers anytime to clear your queries.
Yes, you will get free tools worth 1,00,000/- along with this course which consists of Themes, Plugins, SEO Related tools, Graphic designing templates, Ad templates, social media-related tools and many more.
Yes, we provide backup classes for the students who miss the class flow with certain limitations
- SEO Executive
- Digital Marketing Executive
- Digital Marketing Managers
- SEO managers
- SEM/PPC experts
- Social media managers
- Affiliate marketing leaders
- Content marketers
- YouTube marketing analysts/ managers
- Campaign managers
Based on the designation and role you fit into, a person can earn around 1.5lakhs to 06 lakhs per Anum.
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